sustainably scale* your evergreen programme while creating an audience of super fans to sell your entire offer suite!
*powered by Facebook & Instagram Ads
Does this sound familiar?
You've accepted that the adrenaline filled highs of big webinar-fuelled launches that have led to burnout too many times (despite the bigger team and systems!) just aren’t for you.
You’ve moved your core programme to an evergreen model and you’re pushing towards (or even surpassing) those once-elusive £30-50k months.
And it’s going * fine *, you’re still enrolling new clients and from the outside, you look like a total powerhouse. But suddenly it’s all feeling quite heavy.
Without the build up, structure and excitement of a launch, you've low key started to stress about if you’re going to hit your numbers every month.
Not knowing when clients will convert and talking about the same offer relentlessly on social media doesn’t feel expansive and exciting. It feels a little uncertain and restrictive.
You know your audience growth is slower than it needs to be - everything in your business is geared towards big launches which used to give big boosts to your audience.
Now, you need to be talking about your evergreen offer relentlessly to EVERYONE who finds you to make sure you hit your goals each month.
What if you could not only grow your audience of dream clients looking for your solution BUT also connect with, fill your evergreen offer AND sell your whole product suite?
to scale your evergreen programme & sell your other offers, you need sustainable audience growth that doesn’t dominate all your time & energy
My 6 & multi 6 figure clients are focused on creating a business that allows them to ONLY work on ‘mission critical’ and need their input, leaving the other areas to systems & a kick ass team.
You’re no longer available for:
❌Simply doing of more things that rely on your time & energy - more Stories, more free masterclasses, more Zoom calls with unqualified leads.
❌ Waiting for months and years for your organic marketing to kick in
❌ Prioritising quantity over quality - the size of your email list & IG following are less important than consistently growing an audience of people who are ready to work with you
And what you are ready to embrace is an audience growth strategy that:
✅ creates momentum and your team can manage day-to-day.
✅ builds your authority, attracts dream clients and guides them seamlessly towards you…without you having to be ‘on’ all the time.
✅ creates an audience that is always growing so that every month there are people ready to join your programme AND leap into your other offers.
after working together, I had my best cash month ever!
“One of my goals was to grow my audience every single month by a minimum of 300 people. Between January and February I grew my list by about 700 people! I went on to have one of my best ever months, in fact, my best cash month in February - including my first £20k day.
I credit a lot of that down to the work with Sophie especially as for part of it, I wasn't very well, so I couldn't show up on social media, and I just emailed my list!
Working with Sophie has reaped phenomenal rewards. I would say, if you're looking for somebody who is really genuine, honest, knows her shit, go with Sophie - it is a phenomenal long term investment for your business.”
Colette McBeth - Messaging Mentor & Coach
What would happen if you…
💥 stopped being so distracted by ‘am I going to hit my numbers this month?’ and could actually focus on those big moves you want to make. The book. The speaking. The retreat.
💥were getting daily sales across your whole offer suite from totally aligned clients.
💥 could push past the sales plateau and feel excited about FINALLY having a sustainable system to consistently grow your audience & scale
and the best bit?
and you have everything you need - You don’t need to create more content. Hire more people. Work with another coach. Try a brand new strategy.
You just need an audience growth strategy that uses Facebook & Instagram Ads in a way that:
gives you visibility of your whole funnel so you can see where you are attracting dream clients and where you are leaking potential sales
still feels like you and builds on your organic marketing rather than being a totally separate strategy
strategically uses ad campaigns that are going to have the biggest impact - not just the ones your coach uses or your ad manager has run for the last year and tells you is the only option (you should NOT just be running lead ad campaigns!) 😉
Which is exactly where I can help
What my clients say…
Sophie is utterly amazing (as well as being a total positive ray of sunshine that brightens up my day).
Her ability to really analyse your messaging and offer alternative suggestions is incredible.
I can attribute an additional £10k of sales to working with sophie within the first two months and as we optimise further, I know this ROI will increase even more.
You absolutely need Sophie on your team.
Viv Guy, Business Coach
there are 4 ways to work with me
Leap: audience builder course
self paced programmes to help you confidently leap into facebook ads
LEAP courses are designed to take your hand as you boldly step in to the world of Facebook Ads.
pounce
VIP month
A VIP Day followed by a month of support. Pounce is a short sharp injection of strategy in to your business so you & your team have a (brilliant) plan to follow, implement and reap the benefits.
conquer
signature 1:1 programme
Conquer is the perfect combination of strategy + creation + implementation so you can finally get the marketing system in place to confidently fill your evergreen course month on month.
ignite incubator
co-created by me & colette mcbeth
6 month group programme for established coaches and experts who want sales every day and are ready to master their messaging and create impactful ads.
Introducing the fear-free Facebooks ads method that fills your email list and socials with ready-to-buy clients... so you can sell more of everything (without worrying you'll lose all your money to Meta).
Yes it really works:
My email list has grown from 700 - 2400 in 2.5 months & I am having conversations with potential clients and booking sales calls every single day.
On a personal level, working with Sophie has breathed life into my motivation and drive to move the business forward. Sophie is incredibly warm and fun to work with.
Sarah Billingham, Confident Kids
I was already running ads when I started working with sophie. i wanted to understand how to implement an ads strategy to scale the ads & revenue, test them to get the best results, as well as optimise my lead magnet to attract people most likely to buy.
after working together for 3 months, I now have ads that deliver sustainable sales of £8-10k per month from just one £97 course. I understand how to test & optimise new ads and I feel more relaxed about them.
Sophie is incredibly easy to work with and She understood what I wanted to achieve.
Kasia Clarke, Artist
questions, questions…
what exactly do you do? are you an ads manager?
I am an experienced ads strategist who has worked on over 100 different accounts but most ads managers don’t look at the end to end funnel, they focus on getting you leads.
do i need to know how to run meta™️ (facebook™️ & Instagram™️) ads to work with you?
Nope! Depending on how we work together, I can either train you, train your team, work with your Ad Manager to implement the strategy or my team and I can run it all for you.
what is the investment to work with you?
I am passionate about making ads as accessible as possible so my self paced courses start at £197+VAT. To work with me 1:1 costs from £2K per month.
if we work together, can my team get involved?
Yes absolutely! I’m working with your business and that includes anyone you think needs to be involved. I can also do additional coaching or training sessions for team members to set you up for ongoing success as well.
I’m not sure which service is going to be right for me!
Don’t worry, it’s not so much about the package as being clear on what support you’re looking for. Click the button below, fill in the form and if I think I can help with what you’re looking for, we’ll set up a call and talk it through.